FRAY Studio Video Design
We see stages - not screens

Collider - Video Design - FRAY Studio

Collider was exhibited in the Science Museum in London before embarking on an international tour for 4 years. It features the video design by Finn Ross and Adam Young of FRAY Studio.


The Science Museum & International Tour

Mean Girls, fray studio, Finn Ross, adam young, video design, video content, broadway
The collision itself, based on real images from the LHC, appears like a magnificent post-modernist painting. Art and science really do collide, with spectacular results
— The Indipendent
Mean Girls, fray studio, Finn Ross, adam young, video design, video content, broadway
A stunning panoramic vision of what protons and neutrons being fired at almost lightspeed round a 27km magnetic doughnut might look like if they were a film designed by da Vinci and directed by Spielberg
— Time Out
Mean Girls, fray studio, Finn Ross, adam young, video design, video content, broadway
A year of collisions at a single LHC experiment generates close to 1 million petabytes of raw data
— Leah Hesla
Mean Girls, fray studio, Finn Ross, adam young, video design, video content, broadway
By bringing together a unique creative team that has devised a dynamic exhibition using a blend of immersive theatre, video and sound art.
— Huffington Post
Scenic design that makes smart use of video projections gives the show a seamless cinematic flow

Video in the Collider exhibition is used to deliver a theatrical storytelling experience for the visitor and to augment the wider exhibition environment.

The exhibition has a narrative journey from the lecture hall of CERN (Conseil Européen pour la Recherche Nucléaire) down into the LHC (Large Hadron Collider) and the particle detectors that surround it.  This journey begins by announcing the discovery of the Higgs Boson with a 10 minute video displayed on a 13m wide, 3m high curved screen. We meet various characters who join us on the journey, locations shift along the curve and the characters move along it.  Using such a large curved screen envelops the audience in the experience by filling their peripheral vision with images from around CERN.

As you move through the exhibition you meet various real world scientists and engineers who emerge from the walls and talk directly to you about the work they do in CERN.  This gives the audience a very direct experience of what life is like first hand in this curious place.

Next you come to one of the highlights of the exhibition, the Particle Collision.  This was our largest design challenge: how do you visualise something you can’t actually see and scientists themselves can only see through graphs of electromagnetic activity?  Through a long process of visiting CERN three times, talking to scientists and collaborating with NRS we arrived at a 3 minute journey, presented on a circular screen, 7m in diameter with 270º of projection that put the viewer in the centre.  The journey begins in one of the cathedral sized detector caverns and moves you inside the detector where you join a flow of protons and witness the proton collision, the source of all discovery within the LHC.

You then see the conclusion of the drama that began in the lecture hall in an office, the end wall is video in which our main scientist character is working.

The journey ends in a space for reflection on what you have learned and what may come from the work in the LHC.  The video creates a wall for imagination, projecting analogies of the ideas discussed in the space on the end wall, joining lines of print with lines of video and images forming from the lines.  There is also a table in the centre of the space with the objects on it blank and brought to life by video.  Scientific ideas are explained by animation projected on to the note pads and bits of paper lying on the table.


Curator - Alison Boyle

Creative Director - Pippa Nissen

3D Design - Nissen Richards Studio

Video - Finn Ross and Adam Young

Hand-drawn Animation and Graphic Design - Northover & Brown

Lighting - Zerlina Hughes for Studio ZNA

Sound - Carolyn Downing


Creative Direction - Finn Ross

Creative Direction - Adam Young

Animation - Adam Young